Promoting Music Through Radio

Radio is widely recognised as one of, if not the most important aspect to raising an artists profile. With this in mind, how does a new artist or label get airplay?

What is it that radio executives are looking for and how can radio work with labels and acts in order to help them gain more exposure?

Topics for discussion at the event:

What is the current status of the broadcast industry?

How important is radio for ‘breaking’ an act?

What are the best ways to get radio play?

How important are pluggers?

Is radio being challenged by new media?
How important is ‘online’ radio for artists?

Panelists
Mike Walsh, Head Of Music, XFM
Steve Ager, Chacaman PR (Gogol Bordello, Asian Dub Foundation,)
Lukas Wooller, Maximo Park
Dave Salmon, The Courteeners (manager) / Northern Ambition